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Professional Associations

Electronics Representatives Association (ERA) The Electronics Representatives Association (ERA) is the trade organization for professional field sales companies in the electronics industries. ERA is devoted to promoting, protecting and improving the professional field sales function. ERA member firms (often called manufacturers’ reps or reps) provide outsourced field sales on an exclusive basis to manufacturers of related (but non-competing) products in a defined territory. www.era.org

Manufacturers’ Agents National Association (MANA) MANA’s mission is, through a major emphasis on education, to aid in the development and promotion of mutually profitable relationships, ethical standards of behavior and interdependence among multi-line professional sales representatives, their principals and their joint customers. www.era.org